Over the course of 2020/21 our Twisted Bar mixologists worked alongside Hi-Spirits’ beverage brands to create innovative cocktail recipes to engage new audiences and increase consideration of their brand portfolio.

Alongside a host of social media recipe content, we took the digital experience one stop further and into real life, by launching a cocktail delivery service via Twisted London and Uber Eats, bringing the bar experience directly to doorsteps whilst bars and pubs in London were closed.

By combining social with truly innovative IRL experiences, we allowed Hi-Spirits to engage communities on social and turn them into customers.