Food & Bev
1M Views
15% Interaction Rate
+9% YoY Sales growth
0.1-38% Share of Conversation
Making Bullseye the fastest growing brand on social
Bullseye wanted us to take their small barbeque brand and earn them a seat at the table.
So we leveraged their loyal community of BBQ lovers and partnered with 100 indie butchers across the country to create community-first content to help Bullseye grow their socials. We launched Bullseyes very own instagram shops, supported local businesses and, most importantly, listened to the community to create new products that flew off the shelves.
The result? Bullseye’s social account by 1000% to 30K followers (Surpassing Heinz UK, for one day...) and became the fastest growing brand on social in that period.