Europe’s leading branded content creator, Jungle Creations, has launched a Canada office in Toronto, led by General Manager, Ross Yellowlees, and Director of Business Development, Tanner Kelly, both formerly of Bell Canada.
Positioning itself as a media, marketing and commerce business for the social age, Jungle Creations has over 110 million followers across its seven media brands, that operate across Facebook, Instagram, YouTube, Snapchat and TikTok. As a result, the company has a deep understanding and unrivalled expertise of the evolving media and marketing landscape and how its services translate into real business impact for clients.
Armed with the data and insights from Jungle Creations’ owned and operated media brands, such as VT, Twisted and Craft Factory, Yellowlees and Kelly plan to grow awareness of Jungle Creations, its media brands and its services in the Canadian market with a focus on generating commercial partnerships.
Jungle Creations creates award winning content for clients including Baileys, Hasbro, Heinz and Virgin in the UK. Today the business is using its expertise to launch its own ecommerce ventures in part to demonstrate to brands the power of its influence, with its first venture, Lovimals, generating $1 million in sales in its first month of operation.
Jamie Bolding, Founder and CEO of Jungle Creations commented: “We reach over 19 million Canadians every week with the content we produce for our online communities, so opening the Canada office was about recognising the huge opportunity we have to help brands in the region reach a new audience”.
Ross Yellowlees, General Manager at Jungle Creations Canada, commented: “Jungle brings such a unique offering to the Canadian market. With access to a huge number of followers across different verticals coupled with the company’s award winning content skills they have produced seriously impressive results for their European and US clients, which we hope to replicate here.”
Jungle Creations is Europe’s leading branded content creator on social. The company generated the most video views and engagements for brands on social media of any other UK publisher in 2018, winning a Cannes Lion for its ‘Little Casanova’ campaign, a Shorty Award for ‘If Monopoly was real life’ and Branded Content Team of the Year in the process. This year the company is launching further ecommerce ventures and activating its media brands offline in the form of events, products and services.